Here's a good analysis by Alasdair Munro of what it would likely take for Threads to become a viable successor to Twitter.
The increasing hostile, ad filled timelines and difficulty finding trustworthy, timely and relevant information have hugely damaged Twitters value. Threads is the first real competitor capable of capturing enough relevant audience to become a rival environment. Usability needs to be fixed fast - especially desktop use and a chronological timeline only of people you follow. If this happens, it has a real chance of scaling and becoming more like Twitter felt 5 - 10 years ago. A safer space for professionals to discover and discuss cutting edge developments in their fields, and to follow world events from trusted sources in near-enough real time.
He makes some good points but ignores two key issues:
- The amount of personal data that you share with Meta when you sign up
- The fact that ownership by Meta is a single point of control; in other words, it's not (yet) federated.
I'm staying away from it for now and likely for quite a while.
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